I like complicated flags, so I made this extremely complicated design.
It pays homage to New Zealand's British and Maori heritage and the English letters 'NZ' make up most of the flag. Lines from the Maori and English national anthems are included which represent the traditional aspirations of most New Zealanders.
When shrunk to thumbnail size or when viewed from afar the flag looks like a white on black Union Jack which is unique. Upon closer inspection more interesting details are discovered which give the observer a feel for who New Zealanders are. When furled the black and white colours (which are present all over the flag) are unique and can be itentified.
I should point out that I don't see 'Maori' imagery as being exclusively a Maori thing. Aspects of Maori culture and language separate us from The other 'western' countries, and as a New Zealander I like to celebrate that difference. This design isn't meant to pander to Maori - it's meant to pander to New Zealand.